About this Episode
Want to Increase your ability to reach your audience through the spoken and written word?
The area of communication and persuasion that we use today, was redefined over 2000 years ago.
We might have new systems and tools to communicate, but the fundamentals of human behaviour have not changed since 2000 years ago.
So, in the Information Age where we have to scream for attention in the market place, being able to be heard and when heard, getting people to buy into our stories and ideas is what makes a difference.
You will have to be heard and when you are heard, the listener should take action.
So , if the market place isn’t talking about you, there is a reason.
Watch this show as I explain how Aristotle taught us about marketing 2000 years ago.
Learn the timeless secrets of Ethos, Logos, and Pathos.
I will give you the practical insights that will change the way you think about getting your message across in presentations, negotiations and the media.
You will Be more confident, strategic and even able to persuade an Eskimo to buy ice from you.