What to do when everything they taught you about Facebook advertising and lead generation stops working.
Not sure if you have noticed how Facebook has become quicksand lately?
In the next 24 months, direct lead generation will be a thing of the past for most businesses. Soon, everything you were used to regarding reach and lead generation will not work.
This is because Facebook is taking its position as a business and only those with a big budget will be able to get leads and generate revenue.
If you are like most of my audience, you don’t have the kind of budget, Telstra has and Optus or the yellow pages.
You are going to have to evolve.
But as you know if you are well-informed, evolving is not that hard.
In the show today, I will give you a Brand awareness strategy that will help you be seen by your audience.
This strategy will help you position yourself in the news feed and in the buying journey of your prospects.